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Lettering is a key visual element of great design. The right type can transform any project from mundane to extraordinary, and how to choose and treat font and lettering is a common challenge among designers and artists from every discipline.
Type Addicted not only presents a rich selection of experimental and inspirational typefaces and their applications, it also reveals the diversity of innovative approaches used by contemporary designers to set tone, add impact, reinforce brand identity, and lend character to print and design work in various disciplines. Solutions to any type of dilemma are sure to be discovered among the pages. Examples include work by up and coming names as well as renowned icons from around the world.
- Sales Rank: #1850450 in Books
- Brand: Brand: Victionary
- Published on: 2007-12-07
- Ingredients: Example Ingredients
- Original language: English
- Number of items: 1
- Dimensions: .84" h x 8.18" w x 10.09" l, 2.37 pounds
- Binding: Paperback
- 240 pages
- Used Book in Good Condition
Most helpful customer reviews
1 of 1 people found the following review helpful.
Into physical types?
By DS
I agree with all other reviewers - which was either 1 star or 5, so I had to average it out.
My understanding of the definition of typography is the art and technique of arranging type, type design, and modifying type glyphs - on paper or an lcd.
IMHO, the Typography in this book is for graphic designers and art directors. If you are looking for inspiration for graphic design this is your book and I agree with J. Rodriguez.
If you are looking for inspiration for your website or printer material this is not the book for you and agree with T. Snodgrass - don't buy this book. I too was disappointed by the contents of the book but can't give it 1 star because it is a well executed book with it's pics and descriptions.
Pictures are excellent and descriptions brief & to the point.
5 of 6 people found the following review helpful.
not what i expected.
By T. Snodgrass
i was disappointed in Type Addicted. It reminded me of another one of those grad-school senior project showcase picture books. I was expecting for at least SOME verbage on type, and font and the whole revolution in the shift and the need for it in today's broad-ranging design industries. I was hoping for some inspirational, fresh, new ideas and concepts with a few peeks at how they were applied.
I was really bummed, almost returned it. Still would return it. Wish i would have known prior to purchasing more about this book's contents.
thank you.
0 of 0 people found the following review helpful.
A must-have!
By J. Rodriguez
This book is very inspiring! Each design gives you some information about the work. The type designs are new and experimental. I was glad that I purchased this book and it helped me a lot with my graphic design course. When my friends read the book, they immediately bought one. A source of inspiration indeed!
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